Privacy Policy
Effective Date: August 10, 2012
PLEASE READ THIS PRIVACY POLICY CAREFULLY BEFORE USING SUTRO TOWER’S WEBSITE
SUTRO TOWER’S COMMITMENT TO PRIVACY
Sutro Tower, Inc. (“Sutro Tower” or “we”) respects and is committed to protecting the privacy rights of its customers, visitors, and other users of Sutro Tower’s website (the “Site”). This Privacy Policy (“Policy”) explains (1) the types of information we gather from visitors to the Site and (2) what we do with the information we collect. By accessing, using, or otherwise interacting with the Site, you agree to be bound by the terms and conditions of this Policy.
YOUR CALIFORNIA PRIVACY RIGHTS
California customers have a right to obtain a list of all personal information that Sutro Tower may have disclosed to related companies for marketing purposes or to unaffiliated third parties for their own marketing purposes. Sutro Tower may share personal information between its affiliates and agents for its own marketing purposes, but Sutro Tower does not disclose customers’ personal information to third parties for the third parties’ direct marketing purposes, as governed by California Civil Code § 1798.83. A California customer may contact Sutro Tower and request the general list of information shared and the companies among which it is shared. This request may be made by contacting us at (415) 681-8850 e-mailing us at info@sutrotower.com, or sending any correspondence to Sutro Tower, Inc., 1 La Avanzada Street, San Francisco, CA 94131, Attn: General Manager.
INFORMATION WE COLLECT ABOUT YOU
We collect 2 general categories of information about users of our Site. When you visit or browse our Site, you may provide us with personal information that can be directly associated with a specific person or entity, or website use information regarding a group or category of services or customers.
Personal Information. When you visit or browse our Site, you may provide us with personal identifying information that can be directly associated with a specific person or entity. As a general matter you can visit the Site without revealing personal information, but we may collect personal information you give us when you contact us by e-mail or respond to surveys. For example, we may collect your:
Name
E-Mail address, content of email messages, and responses
Mailing address
Website and other social media information
Website Information
Our web servers automatically receive certain types of website use information when you use our Site, for example, your domain name and IP address(es), date and time of visits, the type of browser you use, the website from which your visit originated, page visits, time spent on web pages, and other similar website “traffic data”. No personal information about you is revealed in this process. We do not set any personally identifiable information in cookies. We only use cookies to collect website use information so that we can determine how to improve our Site and complete transactions you request. You can generally choose whether to accept cookies by changing the settings on your website browser. However, if you choose to disable this function, your experience at our Site may be diminished and some features may not work as they were intended.
Information from Other Sources
We may obtain information about you from outside sources and add it or combine it with your information. For example, we may use marketing information from third parties to help us better serve you or inform you about products or services.
USE AND SHARING OF PERSONAL AND WEBSITE INFORMATION
All data collected, including personally identifiable information, will only be used for the purpose for which it was provided. Sutro Tower does not publish, share, trade, sell or otherwise disseminate any of the information or data registered or provided to us through the Site, but may use such information as indicated below.
Use of Personal Information
We may use your personal information to verify your identity, check your qualifications for services, to follow up with transactions initiated on the Site, track your use of the Site, provide you with targeted advertising, promotions and special offers, or communication with you. We may also use your contact information to send you additional information about Sutro Tower. If at any time you do not wish to receive these communications, please let us know (see contact information below). If we use other agents, contractors, or companies to perform services on our behalf, we advise them that they are to protect your confidential information, and not disclose such information except in limited circumstances.
Use of Website Information
We use aggregate information to analyze our Site traffic, but we do not examine this information for individually identifying information. We may use anonymous IP addresses to help diagnose problems with our server, administer our site, or display Site content according to your preferences.
Use of Information in Surveys
At times we conduct on-line surveys to better understand our Site’ visitors’ needs or opinions. Participation in the surveys is optional. Information gathered may be used by Sutro Tower to improve marketing efforts or gain opinion information. Data gathered may also be used to send information and promotional material about Sutro Tower and new services to be launched on the Site.
Use of Information in Business Transfer
Information about our users, including personal information, may be disclosed as part of any merger, acquisition, sale of company assets, or transition of service to another provider, as well as in the unlikely event of an insolvency, bankruptcy, or receivership in which personal information would be transferred as one of the business assets of the company.
Use of Information to Protect Sutro Tower and Others
We will disclose personal information only if required to do so by law or in good-faith belief that we need to do so to (1) conform or adhere to legal requirements, (2) protect and defend the rights or property of Sutro Tower or users of the Site, or (3) act in case of emergency to protect the safety of the public or users of the Site.
Children’s online privacy protection act
Our Site is general audience website, and we do not direct any of our content specifically at children under 13 years of age. We understand and are committed to respecting the sensitive nature of children’s privacy online. If we make available services online where a child informs us that he or she is under the age of 13, or we otherwise learn or have reason to suspect that a Site user is under 13, we will ask a parent to confirm his/her consent in advance of further collection, use or disclosure of personal information from that child. At any time, parents may review the personal information collected, ask to have it deleted, and refuse to allow any further collection or use of the child’s information.
NETWORK AND INFORMATION SECURITY
We maintain a variety of physical, electronic, and procedural safeguards to prevent the loss, misuse, and alteration of the information that we obtain from you, but we cannot guarantee our ability to prevent loss, misuse, or alteration.
PLACEMENT OF ADVERTISING ON OTHER WEBSITES
Sutro Tower may place advertisements for its services on other websites, or use third-party ad companies to place advertisements about our services on other websites. These companies may use cookies and other technology to measure the effectiveness of our advertisements. To measure advertising effectiveness and offer selective ad content, the ad serving companies may use anonymous information about your visits to our and other websites. However, the ad serving companies use an anonymous number to identify you – not your name, address, phone number, email address, or anything that personally identifies you. The use of such cookies is subject to the ad serving company’s privacy policy, not this Policy.
THIRD PARTY WEBSITE AREAS BEYOND SUTRO TOWER’S CONTROL
The Site may contain links to other websites. If you choose to visit other websites, our Policy does not follow you there or apply. We are not responsible for the privacy practices or content of other websites, and it is your responsibility to review the privacy policies of other websites to ensure that you agree to their policies.
UPDATING THIS POLICY
Sutro Tower may revise, amend, or modify this Policy from time to time. Notice of any revision, amendment, or modification will be posted on the Site and/or by email and will be effective on the date noted in the posting. This Policy may not be amended or modified by you except by means of a written document signed by both you and an authorized representative of Sutro Tower. By continuing to use the Site after the amendments are effective, you accept and agree to abide by them.
CONTACTING US
If you have any questions, comments or complaints concerning this Policy, please contact us at (415) 213-7800, email us at info@sutrotower.com, or send correspondence to: Sutro Tower, Inc., 1 La Avanzada Street, San Francisco, CA 94131, Attn: General Manager.
Our representatives will endeavor to contact you within twenty (20) days of your inquiry.
